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Wed 05 Jun 2024

Drivers excited by Coventry potential

Bringing the FIA World Rallycross Championship back to the heart of the UK to race around the streets of Britain’s ‘Motor City’ has the potential to generate ‘the biggest event the sport has ever seen’, suggests last year’s runner-up Kevin Hansen.

Rallycross Promoter is in advanced talks with the organiser of MotoFest Coventry sponsored by E.ON to host a World RX round alongside the popular automotive extravaganza in 2025, building upon the tremendous success of the series’ downtown debut in Hong Kong last November.


The UK’s largest free-to-attend motoring event, MotoFest regularly attracts more than 200,000 visitors, and Hansen – who has been heavily involved in the initial track design process – was on-site last weekend (1-2 June) to talk about the proposed plans, get a feel for the festival and assess how the world’s pre-eminent rallycross championship might further enhance its appeal.


The Swede was joined in Coventry by former Australian Rally Champion Molly Taylor, who competed for Hansen Motorsport’s junior outfit #YellowSquad in the all-electric FIA RX2e Championship last season, and Rallycross Promoter Managing Director Arne Dirks, who has led the discussions with MotoFest Director, James Noble.


Rallycross as a discipline was born in Britain back in 1967 and has a large fanbase in the country.  All sights are now set on bringing the sport’s irresistible, no-holds-barred blend of fast-paced entertainment and door-to-door duels back to the birthplace – and in front of a bigger audience than ever before.


Arne Dirks, Managing Director, Rallycross Promoter, said:


“It was fantastic to spend some time at MotoFest to really get a flavour for it, and honestly, I was blown away. The atmosphere was wonderful – a celebration of motoring milestones and iconic race cars – and exactly the kind of family-friendly festival experience we want to bring to future World RX events.


“We are aware there is work still to be done to turn this ambition into a reality, but together with James and his dedicated team, we are all laser-focused on the same goal – bringing the fever and thrills of World Rallycross to the streets of Coventry next year.”


Kevin Hansen, Driver, Hansen World RX Team, said:


“It was absolutely astonishing to see so many fans and citizens of Coventry coming out to support the event last weekend. The vibe was incredible, with music playing from every corner within the city’s Ring Road and I think the addition of World RX to MotoFest would only make it even better.


“Historically, the British motoring industry was based in Coventry, and we all know how much passion and enthusiasm there is for rallycross in the UK. Racing right there on the Ring Road on what looks like being an amazing track in front of so many spectators, I honestly think it would be the biggest rallycross event ever seen.”


Molly Taylor, Former Australian Rally Champion, said:


“It was brilliant to be in Coventry last weekend to see MotoFest up close. Coming from a predominantly rallying background, I’m still relatively new to rallycross but having seen the event in Hong Kong last year and the huge excitement that generated, I think bringing the same buzz to Europe with a street circuit right in the heart of the UK would be pretty epic. I’d love to be a part of it!”

Drifting Image: Marek Jedrzejewski / MotoFest Coventry